Sheffield United forward, Callum Robinson, could be on his way out of the club, with West Brom keen on landing him.
Robinson only signed for the Blades in the summer for a reported fee of around £7m. However, he since struggled for regular game time and has made only nine starts under Chris Wilder.
And now, according to respected journalist Alan Nixon, West Brom are keen on bringing Robinson to the Hawthorns.
Albion are currently vying for promotion back to the Premier League and will be keen to ensure they have the squad to see it through.
Robinson, then, is a proven Championship player after impressing for Preston last year. He notched 12 times in the league for Alex Neil’s men last term before sealing his summer switch to Bramall Lane.
But his form at Preston has not transferred to the Blades. His only Premier League goal came back in August at Chelsea, although he did net in the FA Cup against Fylde three weeks ago.
West Brom have been looking for someone to bring some speed to their attack since losing Dwight Gayle in the summer. Robinson has those attributes, while he can also play in the wide forward areas if needed.
A move that could make sense
It’s not harsh to say that Robinson has been somewhat underwhelming since arriving in Sheffield. He made a positive start but has since featured less and less.
He did start against Man City last month and used his pace to good effect against a wayward City defence. However, the goals are still not coming and Oli McBurnie has since cemented himself in the team.
With David McGoldrick due back from injury, Billy Sharp getting starts, and Lys Mousset having scored five times, Robinson might well see some value in a short-term move.
By no means would it mean the end of his Blades stint. If Robinson can get back amongst the goals and come back for another full summer under Chris Wilder, then United could well reap the rewards long-term.